Wellness Travel Specialist Course Launched for Travel Advisors
The Travel Institute and Wellness Tourism Association have released a new “Wellness Travel Specialist” course to enable travel advisors to meet the demands of a growing segment, focused on incorporating healthful elements into travel plans.
The appeal of wellness travel, which has been referred to as a “paradigm shift” in traveler preferences, has been on the rise for close to a decade with the pandemic expected to further accelerate traveler interest, according to a joint press release by the companies. Wellness tourism, the intersection of the tourism industry and the wellness market, grew twice as fast as tourism